Monthly Archives: September 2011

Reputation Management Case Study: American Apparel’s “That’s not our demographic” Incident

rep-mgmt

Reputation management is extremely important. Take the recent American Apparel incident. If you’re not familiar with it, here’s a synopsis:

Video: Are you ready for the holidays?

ready-holidays

Back To School and Labor Day are over, and now it’s time to focus our marketing efforts on Thanksgiving, Christmas, and 2012.