It’s interesting to see which NYC-area hospitals have alerts about Hurricane Sandy. The design and placement of alerts really affects visibility. As we’ve seen with Sandy, power outages disable many individuals from using a desktop computer and wired internet connection. It’s extremely important for hospitals and government agencies to have not only the ability to quickly post emergency information to their websites, but also use a style that optimizes visibility. In fact, all organizations that serve the public should have a website that is easily viewed and managed via mobile phone. The communications director of an organization should be able to publish emergency alerts via mobile internet browser, email, or even SMS. On the consumer end, websites should be optimized for mobile by default. These screenshots were captured Oct. 31-Nov. 1, 2012.