Top 10 lists are so 2010. Here’s a Top 11 list for the first Monday of the New Year. Some of these tips are oldies but goodies. Others are just things we all need to do regularly. Please contact us if you like some of these tips and need help improving your web presence this year. We wish everyone a happy, healthy, and prosperous 2011!
Great Time at UF Ad Council
No, we didn’t get a group rate on blood pressure meds. This giant pill bottle is part of UF Ad Society’s Ad Council campaign titled Just What the Doctor Ordered. Very clever.
Motionbuzz Launches New Website for University of Florida PathLabs
Motionbuzz is proud to announce the launch of pathlabs.ufl.edu—the new website for University of Florida Pathology Laboratories (UF PathLabs). Headquartered in Gainesville, Florida, UF PathLabs has been offering pathology services, testing, pathology second opinion services and autopsies for more than 20 years. The purpose of the new website is to help UF PathLabs market their services to current and prospective clients.
Alumnus offers warm and fuzzy tips to University of Florida advertising students
I had a great time down in G’ville two weeks ago. I strolled onto the University of Florida campus to talk with Professor Lisa Duke Cornell‘s ADV 4101 Copywriting and Visualization class. I walked the same route from Murphree Hall to Weimer Hall that I walked 12 years ago. Very cathartic.
Video screencast: Why you should 301 redirect your old URLs when launching a redesigned website
So your website has been around for a few years and it’s time to redesign. Maybe you’re planning to use a CMS such as Drupal, Joomla, or WordPress, and you want to use SEF URLs instead of your old “index.asp?pageid=123” dorky ones.
Sounds like a great plan.
Search engine marketing 101: three ways to get your site and business on Google, Yahoo, and Bing
“How much does it cost to get my site on Google?”
I get this question several times a week from small business owners, and my standard reply is:
“It’s easy. There are three ways. The first two are free, but it can take weeks or even months to see results. The third way will cost you, but you’ll get targeted traffic to your site within a few days. It’s best to do all three, but if you need leads quickly, then you should start with #3.”
Using open source content management systems for school web sites
We recently used open source content management systems for two education websites. For Georgia Tech School of Aerospace Engineering, we used Drupal, and for Melbourne Central Catholic High School, we used Joomla.
The first site, for Georgia Tech School of Aerospace Engineering, was designed by Piszko.com of Atlanta. Motionbuzz completed the Drupal CMS integration. If you’re not familiar with Drupal, it’s the same CMS used for whitehouse.gov and many universities.
Some of my favorite books of the decade (2000-2009)
By Thomas Gapinski
I love reading. When I was younger, I devoured fiction like finger lickin’ fried chicken. But during the first part of the decade, I read mostly non fiction. I was just starting my business and needed to learn new computer programs all the time, so I would just buy a manual and figure it out. I believe in traditional education, but I learn best by doing. I’m a self-proclaimed autodidact—at least when it comes to some of the technical stuff I do here at Motionbuzz. After I discovered the free video tutorials on YouTube, I stopped buying how-to manuals and began reading more books about the big picture (of business and life).
Inspirational Husband-and-Wife Internet Entrepreneurs
Since 2004, my wife Sonja and I have worked together at Motionbuzz.com. The practice of working with one’s spouse isn’t revolutionary. Family farms and Mom-and-Pop businesses are the cornerstones of the American Dream. However, this arrangement still requires patience for newly indoctrinated spousal business partners.