Motionbuzz

Higher-Ed marketers, take a look at this

“students who are contacted by both email and direct mail are four times more likely to apply than those who are contacted only via email.” – AdWeek

SEO Doesn’t Exist in a Vacuum

This article from Search Engine Land is worth reading. SEO doesn’t live in a vacuum. To accomplish SEO goals, we often work with corporate leadership, designers, copywriters, and IT folks. SEO should be a core part of your digital marketing strategy. http://searchengineland.com/seo-cant-always-get-wants-can-223953

SEO Tools to Use Before Publishing a YouTube Video

Unless you’re a kitten or pop star, your business will likely get the most return from a “How To” video. People turn to YouTube when they have questions. With that in mind, take a look at this post from ReelSEO, 5 SEO Tools You Need to Use BEFORE Publishing a YouTube Video.

Top 10 Website Mistakes and What To Do Instead

Whether you currently have a website or you’re planning to build one soon, you need to understand common website mistakes a how to fix them. The following post covers 10 mistakes and suggested fixes for each. This is just an overview and not a definitive guide. However, these 10 points are a great place to start for anyone interested in improving their website.

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Keyword Research for SEO

Sometimes a simple tweak to the keywords in your website’s meta title, description and body copy can make a big difference in whether or not a potential customer can find you on Google.

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